
Aligning Strategic Goals Across a Chemical Holding
Within the chemical holding, executive leadership identified a critical gap: different subsidiaries and managers were setting goals independently, often with inconsistent methodologies and limited alignment to group-level strategy. This fragmented approach created risks in performance management, decision-making, and accountability.
The Challenge
800+ leadership roles with no unified approach to goal-setting.
Lack of consistency in applying strategic KPIs across subsidiaries.
Over 100 senior stakeholders with diverging interests and expectations.
Our Approach
Lucro Studio developed a Group-wide library of goals aligned with strategic KPIs defined by the Executive Board. Using the SMART methodology, workshops were facilitated with subsidiary CEOs and management boards to cascade goals across leadership levels. Stakeholder management was central to the program, engaging over 100 executives in aligning priorities across efficiency, safety, quality, and sustainability.
The Results
A standardized goals library covering all critical leadership positions.
Consistent application of strategic KPIs across the Group.
Strengthened accountability and comparability of results across subsidiaries.
Improved transparency for the Executive Board, enabling better resource allocation and performance evaluation.
Reflection
This project unified leadership around a common strategic language. It demonstrated how structured goal-setting, supported by effective stakeholder engagement, drives alignment and long-term organizational value in complex, multi-subsidiary environments.